Top 5 Interactive Story Games in the UK, Q3 2025

In the third quarter of 2025, the interactive story game market in the United Kingdom showcased varied performance among the top five applications. According to Sensor Tower, these games demonstrated significant trends in downloads, revenue, and active user metrics.

Love Island: The Game from Fusebox Games experienced a noticeable decline in weekly revenue, starting at approximately $110K in early July and decreasing to about $17K by the end of September. Weekly downloads also saw a downward trend, starting at 16.5K and dropping to around 2.4K. However, the game maintained a relatively stable number of weekly active users, peaking at over 38K in August before settling at 20K.

Episode - Choose Your Story from Episode Interactive showed stable weekly revenue, fluctuating between $28K and $37K throughout the quarter. Downloads saw a peak of 7.4K in late August, while active users gradually decreased from 64.7K to 37.3K.

Episode: Reality Stars witnessed a moderate revenue increase, reaching about $7.8K in mid-August. Weekly downloads varied, peaking at 7K in mid-July, while active users remained consistent, ranging from 13.7K to 20.2K.

Family Life! by Supersonic Studios LTD saw a slight decline in revenue, starting at $407 and ending at $320. Downloads peaked at 9.2K in early July, and active users showed a significant decrease from 57.6K to 17.1K over the quarter.

GossipMaster, also by Supersonic Studios LTD, had no revenue but maintained stable download numbers, peaking at 8.2K in late July. Active users increased significantly from 6K to 30.3K during August, before dropping to 12.1K by the end of September.

For more detailed insights and data, visit Sensor Tower.